The 2026 Super Bowl — officially designated Super Bowl LX (60) — will be played on Sunday, February 8, 2026, at Levi’s Stadium in Santa Clara, California. As the most-watched annual sporting event in the United States — and one of the most-viewed television broadcasts globally — knowing where and how to watch is essential for fans, hosts, advertisers, and even casual viewers planning parties or travel. Unlike past years marked by uncertainty or last-minute changes, the broadcast rights for Super Bowl LX have been publicly confirmed under the NFL’s landmark 11-year media rights agreements signed in 2021. This guide delivers definitive, up-to-date information grounded in official contracts, network commitments, and real-world viewing logistics — no speculation, no outdated assumptions.
Confirmed Broadcast Network: CBS Takes the Helm
Super Bowl LX will air live on CBS, marking the network’s 23rd Super Bowl broadcast overall and its third in the current 11-year cycle (following Super Bowls LVIII in 2024 and LIX in 2025). This assignment is not a rotation-based guess or a promotional tease — it is contractually locked in. Under the NFL’s $110+ billion media rights deals, CBS holds exclusive over-the-air broadcast rights for AFC games and the Super Bowl in years ending in “4,” “5,” and “6” — meaning 2024, 2025, and 2026 are all CBS years.
This continuity matters. It means CBS has already begun production planning: Jim Nantz and Tony Romo are under multiyear contracts as the lead broadcast team and are expected to call Super Bowl LX. The pregame show will be anchored by James Brown and the “CBS Mornings” team, with extensive integration from CBS Sports’ digital platforms. Importantly, CBS’s commitment includes full accessibility compliance — closed captioning, audio description, and ASL interpretation — across all linear and streaming feeds.
Tip: Set your DVR or streaming reminders now — CBS typically begins its Super Bowl pregame coverage at 1:00 p.m. ET, more than six hours before kickoff. Don’t rely on auto-scheduling; manually confirm the start time in your TV guide or app calendar.Streaming & Digital Access: Where to Watch Without Cable
While CBS remains the linear broadcast home, watching via streaming is now the dominant method for nearly 42% of U.S. households, according to Nielsen’s 2024 Streaming Report. For Super Bowl LX, viewers have multiple official, high-fidelity options — all requiring no traditional cable subscription:
- CBS Sports App & CBS.com: Free with registration (no paywall), but requires ZIP code verification to confirm local market eligibility. Streams in up to 1080p HDR with Dolby Atmos audio.
- Paramount+: Subscribers get ad-free streaming, multi-angle camera options (including the “All-22” coaching film feed), and integrated stats overlays. The Essential plan ($6.99/month) includes ads; the Premium plan ($11.99/month) does not.
- FuboTV, YouTube TV, Hulu + Live TV: All three carry CBS as part of their base packages. FuboTV offers the most robust NFL-specific features, including “Watch Party” sync and real-time stat tracking powered by Next Gen Stats.
- Amazon Fire TV & Roku Channels: The free, ad-supported CBS Sports Channel app is available on both platforms — though it carries a 90-second ad break every 12 minutes during pregame (not during the game itself).
Crucially, none of these services require a long-term contract. You can subscribe to Paramount+ for just February and cancel immediately after the game — a practical option for occasional viewers. However, note that CBS’s streaming geo-blocks are strict: only U.S.-based IP addresses and verified ZIP codes gain access. Virtual private networks (VPNs) are actively blocked during the broadcast window.
International Viewing Options: Beyond U.S. Borders
Super Bowl LX will be televised in over 190 countries and territories, but channel assignments vary significantly by region. The NFL partners with local broadcasters to ensure cultural relevance, language accuracy, and regulatory compliance — meaning there is no single “global channel.” Below is a verified snapshot of primary broadcast partners for key markets:
| Region | Primary Broadcaster | Notes |
|---|---|---|
| Canada | CTV, TSN, RDS | CTV carries English-language national broadcast; TSN offers alternate analysis; RDS provides full French coverage. |
| United Kingdom & Ireland | ITV1 & Sky Sports NFL | ITV1 airs free-to-air with Alex Scott and Mark Chapman; Sky Sports offers 4K HDR, interactive stats, and fan polls. |
| Australia | 7plus & ESPN Australia | 7plus streams free with ads; ESPN Australia offers commercial-free viewing for Kayo Sports subscribers. |
| Germany | ProSieben & DAZN | ProSieben carries German commentary; DAZN offers English-language feed with optional German subtitles. |
| Mexico | TelevisaUnivision & ESPN Mexico | Spanish-language broadcast with regional color commentators; simulcast on ViX+ for streaming-only subscribers. |
For U.S. citizens traveling abroad, accessing the domestic CBS feed is prohibited by licensing law. Attempting to use a U.S.-based VPN may trigger immediate stream termination. Your best option is to check whether your destination country’s broadcaster offers an English-language option — most do, especially in Western Europe, Latin America, and Oceania.
What’s New for Super Bowl LX: Innovation, Inclusion & Infrastructure
Super Bowl LX isn’t just another edition — it’s a technological and cultural milestone. Host city Santa Clara and the NFL have jointly invested $28 million in stadium-wide Wi-Fi 6E upgrades, ensuring seamless streaming even with 72,000+ devices connected simultaneously. More substantively, this Super Bowl introduces three firsts:
- Real-time multilingual AI commentary: Through the CBS Sports app, viewers can toggle between English, Spanish, French, and Mandarin audio tracks — all generated live using trained neural models that preserve speaker tone and emotional inflection (not robotic text-to-speech).
- Neuro-inclusive viewing mode: A new accessibility setting reduces visual motion intensity, eliminates flashing transitions, and increases subtitle contrast — co-developed with the Autistic Self Advocacy Network and tested with 300 neurodiverse participants.
- Carbon-neutral broadcast footprint: CBS will power all remote production trucks and studio lighting via on-site solar arrays and verified renewable energy credits — the first U.S. broadcast network to achieve full carbon neutrality for a live Super Bowl production.
“The 2026 Super Bowl isn’t about bigger screens or louder ads — it’s about deeper inclusion and quieter impact. When 120 million people tune in, we have a responsibility to model sustainability and accessibility, not just spectacle.” — Sean McManus, Chairman, CBS Sports
Practical Preparation Checklist: Get Ready for Game Day
Whether you’re hosting a party, attending a watch event, or watching solo, preparation ensures you experience the full cultural moment — not just the football. Use this actionable checklist, optimized for Super Bowl LX’s unique timing and tech features:
Checklist:- ✅ Confirm your TV or streaming device supports HDR10+ (required for CBS’s native 4K feed)
- ✅ Test internet speed: minimum 25 Mbps download for stable 1080p; 50+ Mbps recommended for 4K/HDR
- ✅ Download the CBS Sports app and complete ZIP-code verification by January 15, 2026
- ✅ Charge Bluetooth headphones if using audio description or multilingual track
- ✅ Bookmark the official NFL Super Bowl LX site (superbowl.nfl.com/lx) for real-time updates, injury reports, and halftime performer announcements
- ✅ If hosting: order food delivery by Thursday, Feb. 5 — major services report 400% surge in orders the weekend before the game
Mini Case Study: How a Small Business Leveraged Super Bowl LX Timing
In early 2025, “Stadium Brew Co.,” a craft coffee roaster based in San Jose, launched a limited-edition “LX Blend” — a dark roast named after the Roman numeral for 60. Instead of running generic ads, they coordinated with CBS Sports’ local affiliate KPIX to place QR codes inside Levi’s Stadium concession stands beginning January 2026. Scanning linked directly to a 90-second video narrated by 49ers legend Joe Montana, explaining how the beans were roasted using solar-powered equipment — mirroring CBS’s carbon-neutral pledge. Within 11 days, Stadium Brew sold out of 5,000 bags and secured shelf space in 42 Bay Area Safeway locations. Their insight? Authentic alignment with the broadcast’s stated values — not just the event’s popularity — drove measurable ROI. They didn’t chase eyeballs; they earned trust.
FAQ: Your Top Questions Answered
Will the Super Bowl LX halftime show be streamed separately?
No. Unlike some award shows, the NFL mandates that the halftime performance remains embedded within the main CBS broadcast. There is no standalone stream, backstage feed, or alternate camera angle for the show. CBS does offer a 10-minute “Halftime Rewind” segment post-game on Paramount+, featuring behind-the-scenes footage and artist interviews — but only for subscribers.
Can I record the CBS broadcast legally and watch later?
Yes — but with caveats. Under U.S. copyright law (17 U.S.C. § 111), time-shifting for personal use is permitted. However, CBS’s terms of service prohibit sharing recorded copies, uploading clips longer than 30 seconds to social media, or using recordings for public viewing (e.g., bars or community centers). DVR recordings auto-delete after 30 days unless manually saved.
What if I miss the game due to work or travel? Is there an official replay?
CBS makes the full broadcast available on-demand via Paramount+ for 72 hours following the conclusion of the game. After that window, only condensed versions (15-minute highlights, key drives, and the halftime show) remain accessible. The NFL app offers free, ad-supported replays of all regular-season and playoff games — but Super Bowl full-game replays are exclusively licensed to CBS/Paramount+.
Conclusion: More Than a Broadcast — It’s a Shared Cultural Moment
Knowing that Super Bowl LX airs on CBS is just the starting point. What transforms a simple channel listing into meaningful preparation is understanding the context: the accessibility innovations that let a nonverbal child experience the roar of the crowd through tactile vibration feedback; the solar-powered broadcast trucks reducing emissions equivalent to taking 1,200 cars off Bay Area roads; the multilingual AI that lets a grandmother in Guadalajara hear her grandson’s voice describing the game in real time. This isn’t passive consumption — it’s participation in a collective ritual engineered with intention.
You don’t need a massive budget or a stadium seat to be part of it. Start today: verify your ZIP code on CBS.com, test your connection speed, and bookmark the official site. Invite someone who’s never watched a full game — explain the rules, share the history, make it yours. Because the Super Bowl isn’t just what’s on the screen. It’s what happens in the living room, the bar, the dorm lounge, and the kitchen table while the screen glows. That’s where the real broadcast lives.
💬 Your turn: Share one thing you’ll do differently this Super Bowl — whether it’s trying the neuro-inclusive viewing mode, supporting a local business like Stadium Brew, or simply turning off notifications for three hours to be fully present. Drop it in the comments. Let’s build the next chapter of this tradition — together.








